She has done it again! After their first deal in 2002 Beyoncé Knowles again advertises for Pepsi. That the beverage company advertises a prominent face, is nothing new - but Beyonce is so far the only star who was allowed to sign for the second time.
According to " New York Times "conceded Knowles $ 50 million, 40 million euros. There are a limited edition box with her likeness, a commercial and presented by Pepsi appearance in the halftime of the Super Bowl on 3 February - the most important sporting event in the United States.
Beyoncé to the newspaper: "Pepsi promotes creativity and understands that artists evolve. As a businesswoman, she will allow me to work more with a lifestyle brand, without compromise or sacrifice my creativity to have. "
The drinks manufacturer Pepsi Beyoncé is particularly valuable. By comparison, Michael Jackson and Madonna got their deals in the 80s each comparatively measly 4 million euros. David Beckham highlighted 1998 for a 10-year contract, after all already a 24 million euros. Only Britney Spears is said to have earned a 2001 Pepsi commercials face more than Knowles.
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